Publicists. Many performers aren’t aware of this, potentially critical, opportunity.
The general public views publicists as someone that attaches, figuratively and literally, to someone with a celebrity value. While the majority of publicists may make their living servicing the wealthy, you can find publicists who will work within your budget and just might generate some much needed press that will make a huge difference in your career.
If you are so bold, as to confidently believe you can manage a 1-man (or 1-woman) show with your talent – you have everything you need to create your own buzz.
As a strategy, try putting on your own show and hiring a publicist for a 1-2 week run that will start just before opening night, and continue for a period after your performance. You can approach several publicists and ask each what they would charge you, and what they can do for you to generate interest.
My point is this; it will be your job to bring the talent and produce the show, but it will be the publicists job to maximize the exposure it will create for you, and the eyes and ears that will see and hear about it.
Don’t forget to invite me to your show!
Thanks for stopping by!
Jason C Small
Business Development Manager
Actor Artist Design, a division of Great Young Minds, LLC
*Jason has worked as an actor in New York City for seven years appearing on All My Children, As The World Turns (3 years as “Lou”), Guiding Light, Sabrina the Teenage Witch, Good Morning America, at Radio City Music Hall, in the New York Fringe Festival, and in many more productions. He has more than 15 independent films to his credit, and has managed an acting studio for a celebrity in NYC, and served as Marketing Director for one of the top casting websites in the New York market. Jason owns and operates Great Young Minds, LLC, a graphic and web design company servicing the entertainment industry, with offices in New York City.
